30 November 2016

About Us – Our Story

Our Story – Why We Exist

Let me tell you a story; it is why we do what we do…

“It all started one day in 2008. After nearly 20 years in commercial banking it dawned on me that I no longer enjoyed my job. The credit crunch was at it’s height. At the time I worked for a major high street bank running a portfolio of really good business clients. That morning the bank issued a directive that we were to cease all property lending and advise clients that for the time being we had stopped lending for property.

I had several clients who were waiting to complete on purchases, developers buying sites and businesses acquiring new premises. I had to break the news that the lending agreed had been pulled. If the client was left in a hole it was their hole, not ours.

To me my clients were never just names and numbers, they were people. I knew many of them well, and their families and I was an integral part of their everyday lives. They trusted me and that trust meant a lot to me; I had worked hard for it and overnight it disappeared due to a change of company policy.

I never blamed the bank for doing what they did; it was just what happened at the time across the industry. It was nothing personal. It really was an extraordinary time.

I realised that I no longer enjoyed my job. Everything I had loved  for so long about my job had gone. Many of my colleagues could adapt to the brave new world, but for me the new dictatorial approach was not going to work.

It was that day when I realised that the client had nobody who was genuinely on their side, nobody telling them what lenders were doing and nobody fighting their corner. There was a shift in commercial lending; new players were entering the market, new banks; the dawn of peer-to-peer lending; but nobody was explaining how it all worked and working solely to help the client.

Something new was needed, something different; plus, I never saw why finance required a pinstripe suit or needed to be such a grey subject.

My phone started ringing; with former clients asking for my help, and Lime Consultancy was born. Dave Farmer”

About Lime Consultancy

We are an FCA – authorised commercial finance broker that set out to do things differently, to put the client first and to never wear a pinstripe suit ever again. The world has changed and the world of finance had to change with it. Having failed to find a broker who was doing things how we thought they should be done we decided to lead the way.



After 20 years in commercial banking and credit underwriting David Farmer realised that the demand of the SME client and property professional was evolving but the traditional lenders were standing still.

There was a revolution happening in the commercial lending sector. New entrants were arriving, offering the SME lending options which comprised something completely different. The demands of the borrower had changed but nobody was advising them of the lending options that now existed. Raising finance was no longer about which of the big five banks was on TV at the time.

Clients were demanding;

  • Speed of response
  • Quick decisions and quick drawdown of funds
  • More use of technology and less paper and red tape, fewer forms and applications
  • Flexibility in how they borrow
  • Choice of who to borrow from

These were things that the traditional lenders were not providing at that time. The traditional lenders had a suite of lending products from which they suggested a best fit rather than first looking at what the client needed and then finding the lending option that met those needs.

Lime Consultancy was set up not only to help the client find the right lending option for them but to take the hassle out of raising finance.

What We Do That Other Brokers Don’t

There are several things we do that many of our competitors don’t. We do things differently, and do more, because in doing so we achieve better results for our clients, with fewer deals failing and more lenders wanting to work with us.

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Why These Things Matter

The little things we do differently provide a massive benefit to our clients. Here is a quick guide to why these things matter, as understanding this means understanding why so many businesses choose to work with us.

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No Upfront Costs

We earn nothing unless you receive an offer of finance that suits you. This means that we are 100% committed to making things happen for you, seeing processes through to completion and ensuring you’re satisfied.

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No ‘Scattergun’

Many brokers still operate how they always used to; they take your proposal and send it to as many lenders as they consider are likely to accept and see what comes back. This approach doesn’t work anymore. Each lender is likely to undertake a credit search, and before you know it your credit report is rammed with searches and your creditworthiness has just plummeted. This seriously impacts you and will only making borrowing harder, both commercially and personally.

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Internal Underwriting

Because our skill set is different from other brokers, we take you through an underwriting process, meaning that we pick up on issues early on that a lender may have, saving time. In turn, this means that when a lender receives your application they are far more likely to agree it. We will only submit your application to one lender at one time, as we believe that that lender will agree to the borrowing you want.

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We talk to everyone involved in the chain. Doing this means everyone knows what is needed and more deals complete more quickly. It also means that you have no need to run round chasing people as we do that for you. We will even ask for a ‘read only’ log-on to your bookkeeping system so we can obtain the financial information lenders need. It really is about taking as much hassle as possible out of the process for you.

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We keep you updated along the way. We will email you when we need something: if it is urgent or requires a quick response we will SMS text you also. If you would prefer us to talk to someone else in your firm then that’s fine. We prefer to work with scanned documents and on-line submissions as this simply makes things quicker.

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Lenders Like Us

Because we do things properly and make life easier for the lender, we receive more flexibility, quicker turnaround times and time – limited offers on deals such as lower rates and costs. All of this means that when lenders see Lime Consultancy’s name on your proposal they will go the extra mile to offer the deal you want.

If you think these differences could help you,  you need to know where to find us.

Where To Find Us

Gatwick – Based at the historic Beehive, our offices are 5 minutes from the M23 at Junction 7 (Crawley) or 8 (Gatwick). There is plenty of parking on-site and we are easily accessible via public transport too.

London – Based on Great Suffolk Street, we are 5 minutes from The Tate Modern, a short walk from Blackfriars mainline station or Southwark tube. Situated in the heart of London puts us in a great location for London- based clients.

Get In Touch Now

let's talk business lending

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